May 2022 - Marketing Communication Plan
Date | Website | Press Release | Content Type | Topic | Media | Image | Link | ||||
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WEEK 1: Monday, May 2 |
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| CONNEX | Media Sponsorship | Thank you to Collision Repair magazine, owned by Media Matters, for sponsoring the 2022 CIECA CONNEX Conference! The conference is being held September 13-14 in St. Louis, MO. This year's theme is "CIECA Next Gen: Evolving to Meet the Needs of the Collision Industry." | Logo | ||||
WEEK 1: Tuesday, May 3 |
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| CIECA News | CAPIS Avatar Contest | Enter CIECA's design contest if you haven't already and help us create an avatar icon or figure for the CIECA OPEN APIs Standards (CAPIS) initiative. The contest is open to those who are at least 18 and employed in the collision industry. The grand prize is a $250 Amazon gift card. All entries are due by May 15. The winner will be announced by the end of May. | Graphic | |||||
WEEK 1: Thursday, May 5 | Website | Press Release | CIECA Committee | OEM Repair Procedures | CIECA has formed a new Standards Development Committee focused on OEM repair procedures and build sheet data. All industry stakeholders, including CIECA and non-CIECA members, are invited to join. Thank you to Mark Allen, Audi of America, and Phil Martinez, Mitchell International, for co-chairing the committee.
| Graphic | Read more details: https://www.cieca.com/blogs/post/cieca-forms-oem-procedures-committee | ||||
WEEK 2: Monday, May 9 | Website | Press Releaes | CIECAST Webinar - May | Announcement | Join us for next CIECAST webinar scheduled for Tuesday, May 24 at 11 am PST/1 pm CST/2 pm EST: “Data Sharing in the Collision Industry and Its Unintended Consequences.” The one-hour webinar will feature Pete Tagliapietra, managing director at DATATOUCH, LLC. Tagliapietra will talk about the importance of Personal Identification Information (PII) and repair data privacy along with security trends in the collision industry. The discussion will also include the current and future impact on industry stakeholders. This webinar is eligible for professional credit from the Automotive Management Institute (AMi). | Photo | https://attendee.gotowebinar.com/register/3815964378710308367?source=pressrelease.
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WEEK 10: Tuesday, May 10 |
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| CONNEX - Sponsor | URG | Thank you to CIECA member URG - United Recyclers Group for becoming a Silver Sponsor of the CIECA CONNEX conference! The event will be held September 13-14 in St. Louis/St. Charles, MO. Following a day and a half of presentations, conference attendees will have the opportunity to take part in an interesting and educational tour at Hunter Engineering Company Corporate. | Logo | ||||
WEEK 2: Friday, May 13 |
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| CONNEX - Sponsorship Opportunity |
| What makes the CIECA CONNEX Conference unique from other industry conferences? CIECA's mission is e-commerce. We are an IT organization with a strong business focus. As a result, conference attendees include representatives from all segments of the industry, including insurance, repair, OEMs, paint & materials suppliers, parts, rental, recyclers, and others. Sponsor this year's conference, taking place in St. Louis/St. Charles, MO, September 13-14. | Photo | |||||
WEEK 3: Monday, May 16 |
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| CONNEX - Sponsor | Enterprise | Thank you to CIECA member Enterprise for becoming a Silver Sponsor of the CIECA CONNEX conference! The event will be held September 13-14 in St. Louis/St. Charles, MO. CONNEX is large enough to bring together leaders from across the collision industry, but small enough that you can meet with and exchange ideas with others in the industry. | Logo | ||||
WEEK 3: Tuesday, May 17 |
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| CIECAST - May | Reminder | Learn about “Data Sharing in the Collision Industry and Its Unintended Consequences" during the May 24th CIECAST webinar. Pete Tagliapietra, managing director at DATATOUCH, LLC, will talk about the importance of Personal Identification Information (PII) and repair data privacy along with security trends in the collision industry. He will also discuss the impact on industry stakeholders. | Graphic | |||||
WEEK 3: Thursday, May 19 | Website | Press Release | CIECA News | Tim Ronak Joins Board of Trustees | Welcome to Tim Ronak, AkzoNobel, who is joining CIECA's Board of Trustees. Tim will be representing the SCRS - Society of Collision Repair Specialists, a national organization dedicated to educating, informing and representing collision repair professionals in all aspects of the industry. “I’m excited to be part of the CIECA Board of Trustees and help develop and promote the next generation of industry standards,” said Tim. “Without a common set of criteria, everyone may have different expectations. By standardizing the communication, we can work to ensure everyone communicates the same intended message.” | Photo | https://www.cieca.com/blogs/post/tim-ronak-to-represent-scrs-on-cieca-board-of-trustees | ||||
WEEK 4: Monday, May 23 |
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| CIECAST - May | Reminder 2 | Learn about protecting a vehicle owner’s personal information & repair data privacy during tomorrow's CIECAST webinar: “Data Sharing in the Collision Industry and Its Unintended Consequences.” The one-hour webinar will feature Pete Tagliapietra, managing director at DATATOUCH, LLC. | Photo | |||||
WEEK 4: Wednesday, May 25 | Website |
| New Member | Precision Diagnostics | Welcome to new CIECA member Precision Diagnostics! “We understand that customer information is sensitive and want to provide a level of certainty, through our CIECA membership, that we value the integrity and safety of this information,” said Joel Adcock, director of business development for Precision Diagnostics. “We can’t think of any more trusted | Logo |
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WEEK 4: Thursday, May 26 |
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| CIECAST - May | Video | During the CIECAST webinar earlier this week, Pete Tagliapietra, DATATOUCH, said that data pumps have become prolific on shop computer systems and the data is being used beyond what most people recognize. | Video | ||||
WEEK 5: Sunday, May 29 |
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| Holiday | Memorial Day | CIECA wishes our members and the industry a Happy Memorial Day weekend. Thank you to the men and women who have served and protected the nation. | Graphic |
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WEEK 5: Tuesday, May 31 | Website | Press Release | CIECAST - June | Announcement | Join us for next CIECAST webinar scheduled for Thursday, June 23 at 11 am PDT/1 pm CDT/2 pm EDT: “Charged for Success: Understanding EV Trends and Their Impact.” The one-hour webinar will feature Ryan Mandell, director of Claims Performance at Mitchell International, an Enlyte company. Mandell will talk about electric vehicle (EV) trends and their impact on all industry stakeholders. | Photo | https://register.gotowebinar.com/register/5732094288008389648?source=pressrelease | ||||
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Ideas: CAPIS Board CIECAST April video |
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