February 2023 - Marketing Communication Plan
Date | Website | Press Release | Content Type | Topic | Media | Image | Link | ||||
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WEEK 1: Wednesday, February 1 | Website | Press Release | CIECA News | 2023 Board of Trustees Officers | During the Collision Industry Electronic Commerce (CIECA) Board of Trustees meeting in Palm Springs, CA, on January 18, the organization’s Board of Trustees elected the following officers for 2023: Chair: Greg Best, Senior Business Analyst, California Casualty | Photo | |||||
WEEK 1: Thursday, February 2 | Website | Press Release | CIECA Webinar - February | Announcement | The Collision Industry Electronic Commerce Association (CIECA) announced that its next CIECA webinar is scheduled for Thursday, February 23 at 11 am PT/1 pm CT/ 2 pm ET: “Building a More Connected Body Shop for Today… and the Future.” The one-hour webinar will feature Andy Boyd, 3M’s Digital Solutions Commercialization Leader for the United States & Canada. | Photo | https://attendee.gotowebinar.com/register/1869335122857235039?source=pressrelease | ||||
WEEK 1: Friday, February 3 |
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| CIECA in the News | RDE article by Michelle Thompson | Thank you to Michelle Thompson and Repairer Driven News for sharing information about the recent CIECA Webinar featuring Sean Carey, SCG Management Consultants. "As shops strive to balance quality with efficiency, and as safe and proper repairs become the industry’s 'north star,' Carey said outdated processes must be replaced with long-term strategy and meaningful repair software," Thompson wrote in her article. | Link | Challenge-plagued repair industry reaches ‘breaking point’: consultant
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WEEK 2: Monday, February 6 |
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| Industry News | Passing of Michael Lloyd, past CIECA chair | CIECA is sad to share that former Chair Michael Lloyd, who retired from California Casualty, passed away. Lloyd served on the CIECA board for many years, and was the chair from January 2009 through December 2011. A memorial service is planned on February 11 at at 11 am PT at the Kern Mortuary, 16120 Main St., in Hesperia, Calif. In lieu of flowers, please send a card to Carolyn with your memories of Michael so that she can read them later c/o CollisionWeek. Details are included in the attached article. | Link | ||
WEEK 2: Tuesday, February 7 | Website |
| CIECA CONNEX 2023 | Save the Date | Save the date for CIECA's CONNEX 2023 Conference and private factory tour of CIECA member company Rivian! The 15th annual conference is being held September 12 & 13 at the DoubleTree Hotel by Hilton in Bloomington, IL. More information about registration, hotel details and sponsorship opportunities will be announced soon. We hope to see you there. | Graphic | www.cieca.com | ||||
WEEK 2: Thursday, February 9 |
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| CIECA Webinar - January | Reminder | During the February 23 CIECA Webinar, Andy Boyd from 3M will share information about building a more connected body shop for today and the future. He will explain what a connected body shop is and how the industry’s digital transformation is expected to impact the shop of the future. This webinar is eligible for professional credit from the Automotive Management Institute (AMi). In the picture below, Boyd is shown speaking during the 2002 CIECA CONNEX Conference. | Photo | https://register.gotowebinar.com/register/1869335122857235039?source=pressrelease | ||||
WEEK 3: Tuesday, February 14 |
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| Valentine’s Day | Thank you to members and industry | Thank you to our members and the collision industry for your support of CIECA! | Canva graphic |
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WEEK 3: Wednesday, February 15 |
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| Industry event | AkzoNobel event | Tony Adams, AMAM, AkzoNobel and an alternate on CIECA’s board of trustees for the Society of Collision Repair Specialists (SCRS), discussed “The Roadmap to Becoming the Employer of Choice” during the AkzoNobel North American Performance Group today in Orlando, Florida. | Photo |
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WEEK 3: Wednesday, February 15 |
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| Industry event | AkzoNobel event | Dirk Fuchs (left) and Scott VanHulle from I-CAR shared information today in Florida about electric vehicle (EV) high voltage battery considerations. The presentation was part of an event organized by AkzoNobel, a CIECA member. CIECA is forming an EV Committee to discuss the electronic communication standards that will need to be created in the future for the collision industry. Join the committee, which will be chaired by Frank Phillips, Rivian; Jake Rodenroth, Lucid Motors; and Ginny Whelan, Automotive Recyclers Association | Photo | ||||
WEEK 3: Wednesday, February 15 |
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| Industry event | AkzoNobel event | Active CIECA committee member Benito Cid, Mercedes-Benz AG, talked about EVs and safety systems today in Florida. His presentation was part of an event held by AkzoNobel, a CIECA member company. | Photo |
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WEEK 3: Wednesday, February 15 |
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| Industry event | AkzoNobel event | Jake Rodenroth, Lucid Motors, a co-chair of CIECA's new EV Committee, talked about EVs and new technology today in Florida. His presentation was part of an event held by AkzoNobel, a CIECA member company. The EV Committee will discuss the electronic communication standards that need to be created in the future for the collision industry. The committee will also be chaired by Frank Phillips, Rivian, and Ginny Whelan, Automotive Recyclers Association. | Photo | ||||
WEEK 3: Wednesday, February 15 |
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| Industry event | AkzoNobel event | Frank Phillips, Rivian, a CIECA member and co-chair of CECA's new EV Committee, talked about Rivian's North America Collision Repair Program today in Florida. His presentation was part of an event held by AkzoNobel, a CIECA member company. The EV Committee will discuss the electronic communication standards that need to be created in the future for the collision industry. The committee will also be chaired by Jake Rodenroth, Lucid Motors, and Ginny Whelan, Automotive Recyclers Association. | Photo | ||||
Week 3: Wednesday, February 15 |
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| Industry Event | AkzoNobel event | Today in Florida, Mike Anderson, owner of Collision Advice and a CIECA supporter, talked about OEM certifications and why they matter. His presentation was part of an event held by AkzoNobel, a CIECA member company. CIECA's OEM Repair Procedures Committee is chaired by Mark Allen, AUDI AG, and Phil Martinez, Mitchell International. | Photo | https://cieca.atlassian.net/wiki/spaces/CPSC/pages/1354760193 | |||
Week 4: Monday, February 20 | Website | Press Release | CIECA Webinar - February | Reminder 2 | CIECA is forming an electric vehicle (EV) and electric battery committee. The committee will be chaired by Frank Phillips, Rivian; Jake Rodenroth, Lucid Motors; and Ginny Whelan, Automotive Recyclers Association. The first meeting is March 1 and all interested parties are welcome to join. Paulette Reed, CIECA's technical project manager, said the committee will discuss how EVs will change the current business workflows and data. New workflows will be created and then used to generate new messages and data elements so the industry can continue sharing data electronically. | Photo | |||||
Week 4: Tuesday, February 21 |
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| CIECA Webinar - February | Reminder 2 | Join us during the CIECA Webinar this week to learn about "Building a More Connected Body Shop for Today... and the Future." On February 23, at 1 pm CT, Andy Boyd, 3M, will share information about what a connected body shop is and how the industry’s digital transformation is expected to impact the body shop of the future. This webinar is eligible for professional credit from the Automotive Management Institute (AMi). | Photo | https://register.gotowebinar.com/register/1869335122857235039?source=pressrelease | ||||
Week 4: Thursday, February 23 | Website | Press Release | CIECA CONNEX 2023 | Registration & Sponsorship opens | Registration and sponsorship opens today for the 15th annual CIECA CONNEX Conference! The event includes an exclusive tour of Rivian. | Graphic | |||||
Week 4: Monday, February 27 |
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| CIECA In the News | Michelle Thompson, RDN article | Thank you to Michelle Thompson and Repairer Driven News for sharing information about CIECA's new EV Committee, chaired by Frank Phillips, Rivian; Jake Rodenroth, Lucid Motors; and Ginny Whelan, Automotive Recyclers Association. The first meeting is Wednesday, March 1. | Link | |||
Week 4: Tuesday, February 28 |
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| CONNEX | Sponsor - ARA | Thank you to the Automotive Recyclers Association for becoming a Silver sponsor of the CIECA CONNEX Conference! The event is being held Sept. 12-13 in Bloomington, IL, and will include an exclusive tour at Rivian. | Graphic | ||||
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