January 2023 - Marketing Communication Plan

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WEEK 1: Sunday, January 1

 

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Holiday

Happy New Year

Happy New Year! CIECA wishes our members and collision industry supporters all the best in 2023.

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WEEK 1: Monday, January 2

 

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Affiliation

SCRS e-catalog

CIECA is proud to be be affiliated with the Society of Collision Repair Specialists (SCRS) and is featured on page 33 of the most recent edition of the SCRS e-catalog.

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http://viewer.zmags.com/publication/dca6a97d#/dca6a97d/32

WEEK 1: Thursday, January 5

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CIECA Webinar - January

Announcement

Join us for the January 26th CIECA Webinar, "The New, New Normal and the Impact on the Claims & Collision Industry," featuring Sean Carey, SCG Management Consultants. Carey will talk about the cost of COVID-19 to the claims and collision repair industry, how the industry is handling the “long tail of COVID-19” and the lagging consequences to the market.

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https://register.gotowebinar.com/register/8246138624528217691?source=pressrelease

WEEK 2: Monday, January 9

 

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CIECA Committee

Referral

Thank you to CIECA's Referral Committee, chaired by Kim DeVallance Caron, Enterprise, for your time and dedication to discuss the standards that need to be created for the collision industry.

Top to bottom, L to R: David McCreight, Collision Resources; Jason Kurutz, Sedgwick; James Palmer, Innovation Group North America; Board of Trustees member Kim DeVallance Caron; and John Eck, General Motors. Not pictured: Don Porter, United Recyclers Group; Paulette Reed, CIECA technical project manager; and Paul Barry, CIECA's executive director.

Join a CIECA Committee

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https://www.cieca.com/About/committees

WEEK 2: Tuesday, January 10

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CIECA Tech Forum

Announcement

Join CIECA's online Tech Forum community! The support forum was created for CIECA members to exchange information and learn from others.

Currently, there are four categories of information: General Discussion, BMS Standards (XML), EMS Standards (dBase), and API Standards (JSON).

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https://lnkd.in/gN7Fcut4

WEEK 2: Thursday, January 12

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CIECA Webinar - January

Reminder

During CIECA's January 26th webinar, Sean Carey, SCG Management Consultants, will discuss "The New, New Normal and the Impact on the Claims & Collision Industry." During the one-hour presentation, Carey will talk about the cost of COVID-19 to the claims and collision repair industry, how the industry is handling the “long tail of COVID-19” and the lagging consequences to the market.

This webinar is eligible for professional credit from the Automotive Management Institute (AMi).

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https://register.gotowebinar.com/register/8246138624528217691?source=pressrelease

 

WEEK 3: Tuesday, January 17

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New member

Mountaineer Business Technology

Welcome to new CIECA member Mountaineer Business Technology (MBT)! The company specializes in helping small business owners to build, expand and maintain websites, servers, apps and APIs.

“Having an independent organization like CIECA, which is universally respected and supported by all industry players, helps to foster interoperability and cooperation throughout the industry, helping us all to do our jobs better,” said Peter Sheehan, owner of MBT. “In this day and age, business is fundamentally about the exchange of information and fostering the free exchange of information is what CIECA is all about. Supporting CIECA is a no-brainer.”

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https://www.cieca.com/blogs/post/new-member-mountaineer-business-technology-mbt

WEEK 3: Wednesday, January 18

 

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CIECA News

Board meeting

During CIECA's board meeting today in Palm Springs, CA, Phil Martinez, Mitchell International, was recognized for being the organization's 2022 chairman.

L to R: Phil Martinez and Paul Barry, CIECA's executive director.

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WEEK 3: Wednesday, January 18

 

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CIECA News

Board meeting

At the CIECA board meeting today in Palm Springs, CA, Greg Best, California Casualty, was named the 2023 chairman of the organization.

L to R: Greg Best and Paul Barry, CIECA's executive director.

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WEEK 3: Wednesday, January 18

 

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CIECA News

Board meeting

Paulette Reed, CIECA technical project manager, provided an update on CIECA's standards and committees during the board meeting today in Palm Springs, CA.

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WEEK 3: Wednesday, January 18

 

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CIECA News

Board meeting

Paul Barry, CIECA's executive director, shared information during today's board meeting in Palm Springs, CA, about the evolution of CIECA Standards.

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WEEK 3: Wednesday, January 18

 

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CIECA News

Board meeting

CIECA held a board meeting today in Palm Springs, CA. Thank you to CIECA's Board of Trustees for your support of the organization and the industry.

L to R back row: Executive Director Paul Barry; Technical Project Manager Paulette Reed; Bill Garoutte, industry analyst; Ken Eagleson, NuGen IT, Inc., an OEC Company; Jeff Waack, Allstate; Chair Greg Best, California Casualty; Past Chair Phil Martinez, Mitchell International; Richard Palmer Jr., Computer Logic; Secretary Kim DeVallance Caron, Enterprise; Bill Brower, MBA, Solera, Inc.; Mike Marlowe, LKQ Corporation; Mark Helvenston, IAA; and Tim Ronak, AkzoNobel, representing Society of Collision Repair Specialists (SCRS).
Front row: Jim Puskas, Entegral; and Roy Schnepper, Butler's Collision, representing the Automotive Service Association®.

Attending virtually: Treasurer Brady Bonner, Safelite; Mike Hastings, Car-Part.com; Dave Braun, Nexsyis Collision; Logan Macpherson, Axalta; Jeff Schroder, Car-Part.com; and Russ Sims, Nationwide.

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WEEK 3: Wednesday, January 18

 

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CIECA News

Board Meeting

During today's CIECA's Board of Trustees meeting, attendees discussed the new CIECA API Standards (CAPIS) being created for the collision industry.

Top: Tim Ronak, AkzoNobel, representing the Society of Collision Repair Specialists (SCRS); Bill Brower, MBA, Solera, Inc.; Mike Marlowe, LKQ Corporation; and Jim Puskas, Entegral.
Bottom: Chair Greg Best, California Casualty; Ken Eagleson, NuGen IT, Inc., an OEC Company; Roy Schnepper, Butler's Collision, representing the Automotive Service Association®; Secretary Kim DeVallance Caron, Enterprise; Bill Garoutte industry analyst; and Paulette Reed, CIECA's technical project manager.

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WEEK 3: Wednesday, January 18

 

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CIECA News

Board Meeting

CIECA's new API standards development, new committees on the horizon and 2023 plans were all part of CIECA's board meeting today in Palm Springs, CA.

Pictured top: Jeff Waack, Allstate; and CIECA Chair Greg Best, California Casualty.
Pictured bottom: Richard Palmer Jr., Computer Logic; and Past Chair Phil Martinez, Mitchell International.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

Frank Terlep, Opus IVS - US, and co-chair of CIECA's Emerging Technologies Committee, welcomed attendees to the Collision Industry Conference (CIC) in Palm Springs, CA today as the organization's 2023 chairman.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

During today's Collision Industry Conference in Palm Springs, CA, the Future Disruptions Committee discussed the impacts of telematics.

The panel discussion included (left to right): Committee Co-Chair Gabriel Morley, VeriFacts Automotive, an OEConnection - OEC company; Michael Anderson, Guidewire Software, Inc.; Greg Horn, PartsTrader US; Luke Harris, USAA; all of which are CIECA member member companies; and Martin Ellingsworth, J.D. Power. The committee is also co-chaired by James Spears, Tractable, also the co-chair of CIECA's AI Committee.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

Darrell Amberson, LaMettry's Collision®, Glass and More and the chairman of CIECA's Calibration Committee, led a panel discussion today during the Collision Industry Conference (CIC) as part of CIC's Talent Pool & Education committee.

L to R: Darrell Amberson, Petra Schroeder, Todd Grothe, operations manager at Newgate School, and Dara Goroff, PMP, I-CAR.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

During today's Collision Industry Conference (CIC) in Palm Springs, CA, representatives from the Parts & Materials committee, chaired by Aaron Schulenburg, Society of Collision Repair Specialists (SCRS), discussed the role of vehicle materials in process and business decisions.

L to R: Benito Cid, Mercedes-Benz AG; an active CIECA committee member; and CIECA members Aaron Schulenburg; Jason Strong, Mitchell International; and Jason Scharton, 3M.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

The Collision Industry Conference (CIC) Emerging Technology Committee invited Dirk Fuchs (right) and Scott VanHulle (left) from I-CAR to share information during today's event about the outcomes from the repairability summits held in 2022.

Committee co-chairs include Bob Augustine, Opus IVS - US; Chuck Olsen (center), AirPro Diagnostics, both CIECA member committees; and Scott Van Hulle.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

During today's Collision Industry Conference (CIC) today in Palm Springs, CA, CIECA supporter Mike Anderson, Collision Advice, held a special presentation focused on the state of the industry.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

DataTouch Founder Pete Tagliapietra, a CIECA member, talked about the company's use of EMS/BMS Standards today during the Collision Industry Conference (CIC) Data Access, Privacy & Security Committee presentation.

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Week 3: Thursday, January 19

 

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Industry Event

CIC

During the Collision Industry Conference (CIC) Data Access, Privacy & Security committee presentation today, Steven Bloch, Silver Golub & Teitell; and Lawrence Pockers, Duane Morris LLP, shared information about personal identifiable information (PII) and strategies for limiting repair shop's liability. The committee is co-chaired by Dan Risley, CCC Intelligent Solutions; and Trent Tinsley, Entegral, both CIECA member companies.

L to R: Dan Risley, Steven Bloch, Lawrence Pockers and Trent Tinsley.

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Week 4: Monday, January 23

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CIECA Webinar - January

Reminder 2

Paul Barry, CIECA's executive director, had the opportunity to talk to Sean Carey, SCG Management Consultants, following the CIECA board meeting last week in Palm Springs, CA. Carey will be the guest speaker during CIECA's Webinar this Thursday, January 26th, "The New, New Normal and the Impact on the Claims & Collision Industry."

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https://register.gotowebinar.com/register/8246138624528217691?source=pressrelease

Week 4: Thursday, January 26

 

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CIECA Committee

Emerging Technologies

Thank you to Jeff Peevy, AMAM, I-CAR, and Jake Rodenroth, Lucid Motors, for sharing information today about virtual/augmented reality during the CIECA Emerging Technology Committee meeting. The Committee, chaired by Frank Terlep, Opus IVS - US, and Gene Lopez, AMAM, Seidner's Collision Centers, is exploring new technologies, how they might impact the collision industry and the CIECA Standards that will need to be created as a result.

Top to Bottom, L to R: Jeff Peevy; Jake Rodenroth; Don Porter, United Recyclers Group; Ginny Whelan, Automotive Recyclers Association; Benito Cid, Mercedes-Benz AG; Frank Terlep; Chuck Olsen, AirPro Diagnostics; Jonathan Pyle, Dents.co; and Mike Marlowe, LKQ Corporation.

Not pictured: Mark Allen, AUDI AG; Darrell Amberson, LaMettry's Collision®, Glass and More; Fred Iantorno, AirPro Diagnostics; Raj Pofale, Claim Genius; CIECA Executive Director Paul Barry; and CIECA Technical Project Manager Paulette Reed.

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Week 4: January 27

 

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CIECA Webinar - January

Video

The market is at a distinctive inflection point, according to Sean Carey, president of SCG Management Consultants. During yesterday's CIECA Webinar, Sean shared his insight on the new, new normal and the impact to the claims and collision industry. Click on the link below to listen to the replay.

This webinar is eligible for professional credit through the Automotive Management Institute (AMi): https://lnkd.in/gd7GZaRh .

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CIECAST Jan 2023 The New, New Normal - Sean Carey

 

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