2022-06-30 Meeting notes

Public Page

CIECA 500 Westover Dr #11617; Sanford, NC 27330

Date

Jun 30, 2022

ANTITRUST STATEMENT

As participants in this meeting, we need to be mindful of the constraints of antitrust laws. There shall be no discussions of agreements or concerted actions that may restrain competition. This prohibition includes the exchange of information concerning individual prices, rates, coverages, market practices, claims settlement practices, or any other competitive aspect of an individual company’s operation. Each participant is obligated to speak up immediately for the purpose of preventing any discussion falling outside these bounds.

Agenda

Antitrust Statement and approval of minutes
Update about Member Engagement Project
CAPIS Avatar Contest update
CIECAST vs CIECACAST vs CIECA-CAST vs CIECA Webinar vs CIECAcast
Marketing of CIECA CONNEX Conference – attract more business analysts/CTOs

Meeting Minutes

The antitrust agreement was read and the minutes were approved.
Member Engagement: We let the committee know that we discussed member and board engagement at the last board meeting in New Orleans and will share information with the Marketing Committee at a future meeting.
CAPIS Avatar Contest: The Architecture Committee suggested creating a unique avatar/icon/image that we could use for the CIECA API Standards initiative and we are currently holding a contest for ideas. We have received very few responses, so we created a flyer and forwarded it to industry associations, including ASA, SCRS, AMi, I-CAR and CREF. We will forward the flyer to the Marketing Committee in case anyone would like to share it.
CIECAST vs CIECACAST vs CIECA-CAST vs CIECA Webinar vs CIECAcast: We are finding that the pronunciation and spelling of CIECAST isn’t aligned and asked the Marketing Committee for feedback regarding spelling and names. The committee hadn’t considered that until we pointed it out now. Kelly likes CIECA-CAST. Although it’s longer to spell, it’s easier to say. Jeff suggested maybe creating a graphic for the word. Paul pointed out that we might want to keep the same name since people are familiar with it. We will come up with some different options/looks and share them with the committee during an upcoming meeting.
Marketing of CIECA CONNEX Conference: In addition to using social media, emails and press releases, we invited the committee for some additional ideas to market the CONNEX Conference and attract more business analysts/CTOs. Chad suggested reaching out to specific niche publications and associations from different segments of the industry eg towing, paint associations, heavy equipment, etc. We can ask board members which publication/association they receive information from.
- Jeff suggested sharing information on social media from the sponsors and including the word “Join us at CONNEX.” We showed the committee the social media graphic Paul created for the speakers. Kelly suggested creating a similar one for the sponsors.
- Kelly suggested implementing a referral program to attract more attendees.
- Jeff said that typically, most developers never leave their desks. He asked if there will be a virtual option for the conference. Paul said it has been discussed in the past but the main obstacle is the high price. There is a possibility we will consider it next year if there is a full technical track of presentations.

Great meeting!

Up Next

Antitrust Agreement and Meeting minutes acceptance

Action items

Decisions

Participants

@Stacey Phillips
@Paul Barry
Chad Sulkala
Kelly Lawlor
Jeff Wildman