October 2024 - Marketing Communication Plan
October 1: LinkedIn: 2,254 FB: 705 likes • 978 followers)
Date | Website | Press Release | Content Type | Topic | Media | Image | Link |
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WEEK 1: Tuesday, October 1 |
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| Industry Event | Automechanika | Representatives from | Photo |
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WEEK 1: Tuesday, October 1 |
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| Industry Event | Automechanika | Nabila Heuser and Matthew Wright from ALLDATA, a CIECA member, at the company's booth during the Automechanika Frankfurt Show in September, which was held in Frankfurt, Germany. | Photo |
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WEEK 1: Wednesday, October 2 |
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| Industry Event | Automechanika | alessandro pinotti | Photo |
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WEEK 1: Thursday, October 3 |
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| CIECA News | Red Carpet Awards | Do you know of an individual and/or company to nominate for a CIECA award? Each year, CIECA awards individual(s) and a company for their contribution to the overall mission of CIECA. Recipients will be recognized on Tuesday, November 5 in Las Vegas, NV, at the Red Carpet Awards event held during the SEMA Show. | Stock photo |
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WEEK 2: Monday, October 7 |
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| In the News | Article by Abby Andrews, Autobody News | Thank you to Abby Andrews and Autobody News for sharing information about the recent CIECA Webinar "Why the Collision Industry Should Be Interested in V2X." The presentation was led by Arif Rafiq, a transportation industry expert who advises governments on systems developed to manage roads, highways and public transportation infrastructure. Rafiq spoke about why V2X technology will be critical to the future of mobility, including how it could be applied to collision repair. | Link | https://www.autobodynews.com/news/why-connecting-vehicles-could-be-useful-in-collision-repair |
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WEEK 2: Tuesday, October 8 |
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| CIECA Committee Article | VDI | CIECA's Vehicle Damage and Imaging (VDI) Committee was reactivated earlier this year to look at the ‘estimate’ to determine if changes are needed to accommodate today’s collision repair environment, determine if there is information from the past that is no longer necessary or relevant, and ensure that CIECA API Standards (CAPIS) for the estimate will meet future needs. The committee is chaired by Phil Martinez, principal technical consultant at Mitchell International, an Enlyte Company. Paulette Reed, CIECA’s technical project manager, said the committee meets bimonthly to develop Assignment and Estimate messages. | Graphic |
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WEEK 2: Wednesday, October 9 | Website | Press Release | CIECA Technical Webinar | Paulette Reed and Architecture Committee | Join us for the October 24 CIECA Technical Webinar when Paulette Reed, CIECA’s technical project manager, and Architecture Committee members will discuss CIECA API Standards (CAPIS)and how the industry is transitioning to using JSON-based APIs. “CIECA’s Architecture Committee has been working hard to develop CAPIS and we are looking forward to sharing our progress with members and the industry,” said Reed. “Companies moving to JSON-based APIs are highly encouraged to attend this meeting.” The following will be shared during the webinar: -Information about the ongoing development of CAPIS; -How EMS/BMS are being converted to CAPIS; -Examples of how members are using CIECA Standards to develop API messages; and -Updates about the progress being made in CIECA Committees. | Graphic | https://cieca.zohobackstage.com/CONNEX2024#/ : Microsoft Virtual Events Powered by Teams |
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Week 2: Thursday, October 10 |
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| Q3 Newsletter | Sun Collision & CONNEX |
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WEEK 2: Thursday, October 10 |
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| CIECA Article | CONNEX | CIECA’s 15th annual conference was held on September 24 and 25 at the MGM Grand Detroit in Detroit, MI. This year’s theme, “The Intersection of Data and Mobility,” focused on presentations and discussions about emerging technologies, how they impact the collision industry and what needs to be done to prepare for the rapidly changing business environment. In addition to a day and a half of presentations, the event included a National Auto Body Council Recycled Rides vehicle gifting and a tour of the American Center for Mobility. This year also marked CIECA’s 30th anniversary. “CIECA CONNEX 2024 was our largest event to date and highlighted the importance of technology in the collision industry,” said Paul Barry, CIECA’s Executive Director. “Data, in its myriad forms, has become the lifeblood of modern mobility, shaping how we navigate our world and interact with technology," said CIECA Chair Ashley Denison, Caliber Collision’s Chief Information Officer. "Today, we stand on the precipice of a new era, where data and mobility converge to create unprecedented opportunities.” Denison said the conference is a testament to the industry’s collective commitment to harnessing these opportunities, exploring new frontiers, and pushing the boundaries of what is possible. | GrahpicPhoto |
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WEEK 3: Monday, October 14 |
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| Industry Event | Automechanika | Chris Ivory, Jordan Krebs and Nick Halliwell from Snap-on, a CIECA member company, at the company's booth in September during the Automechanika Frankfurt Show in Germany. | Photo |
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WEEK 3: Tuesday, October 15 |
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| Member Spotlight | SUN Collision | Chris Bonneau, SUN Collision Repair Information’s Business Manager, recently shared information about how the company has used CIECA Standards since the company launched Repair Package in November 2023. This feature was created to simplify the blueprinting process and provide comprehensive documentation in support of estimates and insurance claims. The Repair Package leverages the EMS file from the shop’s estimating system and delivers OEM repair information based on the part number on the shop’s estimate. Bonneau said the SUN Collision platform prioritizes personally identifiable information (PII) security at the forefront. "We've incorporated CIECA standards and created a taxonomy library that aligns terminology with CIECA and OEM requirements," Bonneau explained. "Additionally, we only retain targeted, vehicle-specific data from estimate exports and do not access or retain any files that contain PII." | Graphic |
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WEEK 3: Thursday, October 17 |
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| CIECA Technical Webinar | Reminder | Join us for the October 24 CIECA Technical Webinar when Paulette Reed, CIECA’s technical project manager, and Architecture Committee members, including Chair Dan Webster from Enlyte, will discuss CIECA API Standards (CAPIS) and how the industry is transitioning to using JSON-based APIs. “CIECA’s Architecture Committee has been working hard to develop CAPIS and we are looking forward to sharing our progress with members and the industry,” said Reed. “Companies moving to JSON-based APIs are highly encouraged to attend this meeting.” The following will be shared during the webinar: | Graphic |
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WEEK 4: Tuesday, October 22 |
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| CIECA Technical Web inar | Reminder 2 | Please join us this Thursday, October 24, for a CIECA Technical Webinar focused on CIECA API Standards (CAPIS). Guest speakers include Architecture Committee Chair Dan Webster, Principal Architect, IT Enterprise at Enlyte; Estimate/VDI Committee Chair Phil Martinez, Senior Technical Consultant at Mitchell International; and Paulette Reed, CIECA’s technical project manager. The following will be shared: -Information about the ongoing development of CAPIS; -How EMS/BMS are being converted to CAPIS; -Examples of how members are using CIECA Standards to develop API messages; and -Updates about the progress being made in CIECA Committees. | Graphic |
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WEEK 4: Friday, October 25 |
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| CIECA Technical Webinar | Video | Learn how the industry is transitioning to using JSON-based APIs by watching the replay of yesterday's CIECA webinar focused on CIECA API Standards (CAPIS). Speakers included Architecture Committee Chair Dan Webster, Principal Architect, IT Enterprise at Enlyte; Estimate/VDI Committee Chair Phil Martinez, Senior Technical Consultant at Mitchell International; and Paulette Reed, CIECA’s technical project manager. The following was shared: | Video link |
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WEEK 3: Wednesday, September 18 |
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| CONNEX | Speaker: Paulette Reed | Paulette Reed, CIECA's Technical Project Manager, will provide an update on CIECA API Standards (CAPIS) during the CIECA CONNEX Conference. The conference will take place September 24&25 at the MGM Grand Detroit in Detroit, MI, and will include a National Auto Body Council Recycled Rides gifting and a tour of the American Center for Mobility. | Graphic |
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WEEK 3: Wednesday, September 18 |
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| Industry Event | Automechanika | Representatives from LKQ Corporation, a CIECA member, at the company's booth during Automechanika Frankfurt last week in Germany. | Photo |
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WEEK 4: Monday, September 23 |
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| CONNEX | Architecture Committee Meeting | Thank you to members of CIECA's Architecture Committee who are meeting today in Detroit, MI, prior to the CIECA CONNEX Conference this week to discuss CIECA API Standards (CAPIS) and the CAPIS data dictionary. L to R: CIECA Past Chair Phil Martinez, Mitchell International; CIECA Past Chair Jeff Schroder, Car-Part.com; Architecture Committee Chair Dan Webster, Enlyte; CIECA Technical Project Manager Paulette Reed; and Chris Martinez, Nexsyis Collision. Attending virtually Mike Hastings, http://CarPart.com. | Photo |
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WEEK 4: Tuesday, September 23 |
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| CONNEX | Welcome Reception | CIECA CONNEX conference attendees had an opportunity to network tonight during the welcome reception in Detroit, Michigan. | Photos |
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WEEK 4: Tuesday, September 23 |
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| CONNEX | Welcome Reception | CIECA welcomed attendees to the CONNEX conference reception last night in Detroit, MI, at the MGM Grand Detroit. Stacey Simmons, Jessica Wetherbee-Dahl, Lucas Welsh & Kim DeVallance Caron, Enterprise Mobility; Tim Ronak, AkzoNobel; Roger Wright, Vector Squared; Jake Rodenroth, Lucid Motors; Greg Horn, PartsTrader US; Frank Phillips, ADAS Solutions USA; Tom Julius, Tim Schneider & Janice Schroder, Car-Part.com; John Harvey and Bing Wong, CrashBay.com; Stacy Bartnik, Intertek; Dan Webster, Enlyte; Jon Delgado, Repairify; Mark Santefort, Snapsheet Inc; Brandon Baxter, CARFAXinc; Tony Price, General Motors Insurance; Mark Helvenston, IAA; Stephen Betley, OEC; Ken Neuburger, Solera, LLC.; Brian Driehorst, Original One Parts and Headlights.com; Mario Dimovski, Boyd Group Services Inc.; and Chuck Olsen, AirPro Diagnostics | Photos |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Paul Barry, CIECA | Paul Barry, CIECA's executive director, welcomed attendees to the CIECA CONNEX Conference this morning, being held at the MGM Grand Detroit in Detroit, MI. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Ashley Denison, Caliber Collision | CIECA Chair Ashley Denison, CIO of Caliber Collision, welcomed attendees to the CIECA CONNEX Conference in Detroit, MI this morning. "This year is particularly special as we celebrate 30 remarkable years of CIECA's dedication to fostering innovation, collaboration and excellence in our industry," said Denison. "As we reflect on this significant milestone, it is only fitting that we pay tribute to the visionaries and founders whose foresight and commitment have laid a robust foundation for the future of our industry." | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Stacey Phillips Ronak, CIECA | Stacey Phillips Ronak, CIECA’s Marketing Director introduced Paul Barry, CIECA’s executive director and Bill Garoutte, the Master of Ceremonies of the CIECA C | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Greg Horn, PartsTrader | The keynote speaker at today's CIECA CONNEX Conference, Greg Horn, PartsTrader LLC, provided a collision industry update. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Paul Barry, CIECA | Paul Barry, CIECA's Executive Director, explained the role of CIECA in the collision industry during the CONNEX conference today at the MGM Grand Detroit, in Detroit, MI. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Paulette Reed, CIECA | During the CIECA CONNEX Conference today, Paulette Reed, CIECA's Technical Project Manager, talked about what the Architecture Committee has been working on to advance the development of CIECA API Standards (CAPIS) for the collision industry. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | AI Panel | During the CIECA CONNEX Conference today, Gaurav (Rav) Mendiratta (left), Propel and SocioSquares, moderated a panel discussion about AI in the customer experience. Panelists included L to R: Abhijeet Gulati, Mitchell International; Bill Brower, MBA, Solera Holdings, LLC.; and Mark Fincher, CCC Intelligent Solutions. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Kevin Tierney, GM | Kevin Tierney, VP of Cybersecurity for General Motors, shared information today during the CONNEX Conference about vehicle security now and in the future. He also provided cybersecurity tips. The event is being held at the MGM Grand Detroit in Detroit, MI. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Sponsors | Thank you to the sponsors of the CIECA CONNEX Conference! We appreciate your support. The event is taking place this week at the MGM Grand Detroit in Detroit, MI. It includes a vehicle gifting by the | Screencapture |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Emil Nusbaum, ARA | During the CIECA CONNEX Conference today, Emil Nusbaum, JD, CIPP/US from the Automotive Recyclers Association talked about what the automotive recycling industry is doing to support a domestic battery supply chain. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Richard Mueller, DTE Energy | During today's CIECA CONNEX Conference, Richard Mueller from DTE Energy shared insight on the integration of electrified transportation into the grid. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | OEM Panel | Devin Wilcox (left) from Subaru of America moderated a panel discussion today focused on the OEM perspective during the CIECA CONNEX Conference in Detroit, MI. Panelists included Mark Allen, Audi of America; Jake Rodenroth, Lucid Motors; and Christopher Wallace, Ford Motor Company. | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | Harold Sears, Auto Additive | Harold Sears (AMUG 🦕), head of the 3D Printing Advisory Council for | Photo |
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WEEK 4: Tuesday, September 24 |
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| CONNEX | 3D printing panel | During the CIECA CONNEX Conference, a panel discussion was held, focused on 3D printing in the collision industry. Bill Garoutte moderated the discussion and panelists included L to R: Harold Sears (AMUG 🦕), Auto Additive; Brian Driehorst, Original One Parts and Headlights.com; and Mario Dimovski, Boyd Group Services Inc. and Auto Additive. | Photo |
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WEEK 4: Wednesday, September 25 |
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| CONNEX | Jamie Shackelford, Caliber Collision | On day 2 of the CIECA CONNEX Conference, Jamie Shackelford, Senior Director, B2B, Sales Enablement, Industry Insights at Caliber Collision, talked about navigating the new frontier, vehicle complexity and industry evolution. The event is being held at the MGM Grand Detroit in Detroit, MI. | Photo |
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WEEK 4: Wednesday, September 25 |
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| CONNEX | Pat Blech, OEC | Patrick Blech, Head of Advanced Repair Technologies at OEC, shared insight about the complexity of repair data and the need for industry collaboration at the CIECA CONNEX Conference today at the MGM Grand Detroit in Detroit, MI. | Photo |
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WEEK 4: Wednesday, September 25 |
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| CONNEX | Joel Pepera, Arity | During the CIECA CONNEX Conference today, Joel Pepera, Director of Core Telematics at Arity, talked about unlocking the power of telematics in insurance. The event is taking place at the MGM Grand Detroit in Detroit, MI. | Photo |
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WEEK 4: Wednesday, September 25 |
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| CONNEX | Michael Anderson, Guidewire | Michael Anderson MBA, Global Advisory Lead for Claims at | Photo |
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WEEK 4: Wednesday, September 25 |
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| CONNEX | Digital Claims Panel | During the CIECA CONNEX Conference today, CIECA Executive Director | Photo |
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WEEK 4: Wednesday, September 25 |
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| CONNEX | Erick Bickett | Erick Bickett, a | Photo |
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WEEK 4: Thursday, September 25 |
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| Board Meeting | Paul Barry | Paul Barry, CIECA's Executive Director, welcomed CIECA's Board of Trustees to the meeting today in Detroit, MI. | Photo |
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WEEK 4: Thursday, September 25 |
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| Board Meeting | Board Members | Thank you to CIECA's Board of Trustees members for your support of CIECA Standards and the industry. The board met today in Detroit, MI, following the CIECA CONNEX Conference. | Photo |
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WEEK 4: Thursday, September 25 |
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| Board Meeting | Paulette Reed | During CIECA's Board of Trustees meeting today in Detroit, MI, | Photo |
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WEEK 4: Thursday, September 25 |
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| CONNEX | NABC Recycled Rides | During the CIECA CONNEX conference this week in Detroit, MI, the National Auto Body Council held a Recycled Rides vehicle gifting on September 25. Zara Northover, a former Olympian who competed in the shot put for Jamaica in the 2008 Olympics, was given a 2018 Honda CRV refurbished by Crash Champions. Northover was nominated by The Minority Freedom Community Fund and has dual citizenship in Jamaica and the U.S. She recently lost her job and her car engine blew so she has been without a car. A reliable vehicle will allow Northover to overcome her transportation challenge as she pursues other job opportunities. NABC said that she is a confident, positive person and believes that with prayer, service, diligence and hard work things will fall into place. | Photos |
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WEEK 4: Thursday, September 26 |
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| CONNEX | ACM Tour | Thank you to the team at the American Center for Mobility for hosting CIECA CONNEX Conference attendees for a tour of the facility this week. Participants had an opportunity to see the grounds and hear about the research being done with electric and autonomous vehicles. | Photos |
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WEEK 5: Monday, September 30 |
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| CONNEX | Collision Repair Magazine article | Thank you to | Link | https://www.collisionrepairmag.com/big-picture-day-one-of-cieca-connex-focuses-on-ai-cybersecurity/ |
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| Website | Press Release |
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