Public Page

2020-07-16 Meeting notes

Date

Jul 16, 2020

ANTITRUST STATEMENT

As participants in this meeting, we need to be mindful of the constraints of antitrust laws. There shall be no discussions of agreements or concerted actions that may restrain competition. This prohibition includes the exchange of information concerning individual prices, rates, coverages, market practices, claims settlement practices, or any other competitive aspect of an individual company’s operation. Each participant is obligated to speak up immediately for the purpose of preventing any discussion falling outside these bounds.

Agenda

Time

Presenter

Topic

Item

1 PM CDT

@Charles Quirt (Unlicensed)

Anti Trust Statement

 

 

@Stacey Phillips

SCRS Ad

Ad was reviewed with positive feedback. Suggestions by the group that the ‘call to action’ tag gets lost to the eye, but given our timeline, we will go with it as is, given that CIECA is prominently displayed

 

 

Social Media Categories

The goal is to categorize all social media so it helps with reporting and analytics.

  • Education

  • Industry Events

  • CIECA News

  • Marketing

  • Board Meetings

 

 

Google Analytics

Stacey reviewed Google Analytics for CIECA.com.

  • About 250-350 hits/mo

  • 75% new users

  • 3-4 pages per session

Paul and Stacey will pull some key stats and share with Marketing Comm & Board

 

 

Marketing & Sales Strategy

Paul presented introduction to new Marketing Strategy slides to committee for the purposes of getting their feedback and soliciting their help going forward.

Action items

Decisions

 

Participants

  • @Paul Barry

  • @Stacey Phillips

  • @Charles Quirt (Unlicensed)

  • @Ed Weidmann (Unlicensed)

  • Chad Sukula

  • John Vito

  • Steve Betley